ThinkTankWeekly

The rise of Africa’s creative economy

Brookings | 2026-02-22 | diplomacy

Topics: Trade, United States

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English Summary

Africa’s creative economy is emerging as a high-growth frontier for global investment, with the sector projected to reach a value of $200 billion by 2030. Driven by the world’s youngest workforce and rapid digital adoption, industries like music, gaming, and film are attracting significant international capital despite persistent challenges in infrastructure and intellectual property protection. Success in this market requires strategies focused on mobile-first accessibility, infrastructure development, and leveraging the diaspora’s purchasing power. Consequently, addressing structural barriers and formalizing creative enterprises is essential for transforming Africa’s cultural output into a sustainable driver of inclusive economic growth.

中文摘要

非洲創意經濟正崛起為全球投資的高增長前沿,預計到 2030 年該產業產值將達 2,000 億美元。在全球最年輕勞動力與快速數位化普及的推動下,儘管基礎設施及知識產權保護仍面臨持續挑戰,音樂、遊戲和電影等產業正吸引大量國際資本。若要在該市場取得成功,需採取聚焦於行動優先的近接性、加強基礎設施建設,並善用僑民購買力的策略。因此,解決結構性障礙並推動創意企業正規化,是將非洲文化產出轉化為包容性經濟成長永續驅動力的關鍵。

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